We're business

We design and execute powerful strategies for brand communications and messaging, intelligent content that drives action, digital programs that drive sales and conversions, and PR that delivers real business outcomes. There’s no vanity metrics here. 

What We Do


Why companies choose THINKINK.

We’re focused on a handful of industries, so we’re not trying to be all things to every company and sector. We know these industries deeply, and our B2B services are tailored to those market needs.

And because we’re specialists, we don’t compete on volume or size; we compete on knowledge and a highly personalized service for each client. We may be smaller than other global agencies but big in delivering the results and business outcomes that our clients need.

We're value drivers.

We hold ourselves accountable for delivering exceptional work that makes a tangible difference to our clients’ businesses, whether that’s bringing new leads to the table and expanding commercial discussions, creating content that changes how companies perceive and feel about our customers, and getting them into the publications and news outlets their target customers and buyers are consuming and are influenced by.

Our Services


We're not a traditional PR agency.

Although PR is a key focus at THINKINK, we do a lot more. We problem-solve. We think deeply about clients' challenges and the strategies and programs that can overcome those. As a partner to each client, we work closely with product, marketing and commercial teams to understand the needs of their organization -  so we can become an extension of it.

As communications strategists and specialists, we help B2B technology companies like yours educate and influence future buyers and customers, shape preferences for your technologies and services, and build stronger relationships with your customers.

We also help companies like yours become go-to sources for media, conference organizers and industry groups that reach current and future customers and, using different channels, increase your brand’s visibility and credibility where it counts.

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Aviation. Loyalty. Payments. Retail. Sustainability. Travel. The industries we focus on are nuanced and highly specialized. Unlike general agencies, we don’t waste our clients' time getting up to speed on their industry and its inner workings – that’s what we’ve been doing for the last two decades. We are recognized globally for our ability to create impactful, industry-specific communications strategies that deliver the business results our clients need to thrive.


We take a holistic view of our work and its impact across other parts of a client’s business, like product, sales, and growth marketing functions. That’s why our services are designed to work together and make the most sense for the B2B technology companies we serve. As a full-service partner, our clients don’t need to work with multiple agencies to achieve the same outcomes.


We know our work must deliver on our clients’ business objectives and ROI targets; we wouldn’t be in business after nearly 20 years otherwise. We pride ourselves on providing incredible value to each client, whether in earned media, our ability to drive demand through content and paid campaigns, or strategic positioning and message development that sets our clients’ brands, solutions and technologies apart.


We work with pioneering startups and mature companies across interconnected industries.

Our airline and payments industry experience goes back more than a decade. In 2006, we launched one of the very first ancillary revenue solutions for the airline industry and got our start in the travel payments sector in 2008, launching one of the first solutions that pioneered onboard retail and payments. Our expertise spans ancillary revenue and merchandising, passenger communications and disruption management, loyalty and redemption solutions, and travel ecommerce and payment platforms.

We’ve worked with many of the world’s leading loyalty marketing firms that design and manage customer loyalty, engagement and promotional strategies for major financial services, hospitality, retail and travel brands worldwide.

We also work with marketing agencies and companies that provide advertising, marketing, event and retail technology and data solutions to brands across business and consumer categories.

Industries We Serve

Case Studies

To make the most of your PR and marketing investment.

We’re well known for our work and expertise across the PR landscape, because we know what our network of journalists are looking for and when.

Case Studies


Our Clients

Our mission is to create exceptional client value by delivering impactful work that drives tangible business outcomes. We are passionate about reshaping and transforming the way our clients’ customers, buyers and markets perceive them, leaving a measurable impact on their success.

Some of the companies we’ve represented and work with today include:

A Late Take from Climate Week 2023: How the Travel Industry is Confronting the Green Elephant in the Room

A Late Take from Climate Week 2023: How the Travel Industry is Confronting the Green Elephant in the Room

I’m a few weeks late in posting this take while Climate Week NYC was in full swing last month, as international leaders from academia, business, and government gathered for the largest event of its kind.

Read More.
Our Blog

It’s our team of specialists

We launched THINKINK to fill a significant marketplace void: the lack of specialization across the PR agency landscape, and no communication partners driven by top-line business growth.

Meet the Team

We’re global

Have a question? Want to learn more about our services?

Please tell us a bit about yourself and how we can help. We'll get in touch right away.