Card-Linked Offers Report
May 11, 2015 / By Vanessa Horwell
A New Digital Era for Loyalty Marketing
Strengthening the Appeal of Card-Linked Offers with Frequent, Reward-Earning Opportunities in a Growing & Broad Coalition Loyalty Network
Card-linked offers (CLOs) have paved the way for the convergence of payment transactions with coupon/ discount delivery, are bringing more customers through the doors of participating merchants and are keeping interest high in credit/debit cards that provide rewards, points, daily deals, cash-back savings or discounts.
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