--- title: Blog | THINKINK (2) description: THINKINK's blog, where we write about the intersection of B2B communications and airline, loyalty, mobile, payments and travel sectors. (2) image: https://www.thinkinkpr.com/hubfs/iStock-160519013.jpg --- [![THINKINK](https://www.thinkinkpr.com/hs-fs/hubfs/Black%20transparent%20logo%20thin%201901.png?width=150&height=51&name=Black%20transparent%20logo%20thin%201901.png "THINKINK")](https://www.thinkinkpr.com) - [Who We Are](https://www.thinkinkpr.com/who-we-are) - [What We Do](https://www.thinkinkpr.com/what-we-do) - [Think](https://www.thinkinkpr.com/what-we-do#think) - [Plan](https://www.thinkinkpr.com/what-we-do#plan) - [Do](https://www.thinkinkpr.com/what-we-do#do) - [Research](https://www.thinkinkpr.com/market-intelligence-research-services) - Industries - [Aviation](https://www.thinkinkpr.com/industries/aviation) - [Loyalty](https://www.thinkinkpr.com/industries/loyalty) - [MarTech](https://www.thinkinkpr.com/industries/martech) - [Payments](https://www.thinkinkpr.com/industries/payments) - [Retail](https://www.thinkinkpr.com/industries/retail) - [Sustainability](https://www.thinkinkpr.com/industries/sustainability) - [Discourse](https://www.thinkinkpr.com/ithinkink) - [Contact](https://www.thinkinkpr.com/contact-us) ### Filter by Topic - [PR & Media (46)](https://www.thinkinkpr.com/ithinkink/tag/pr-media) - [Marketing (45)](https://www.thinkinkpr.com/ithinkink/tag/marketing) - [Sustainability (34)](https://www.thinkinkpr.com/ithinkink/tag/sustainability) - [Aviation (30)](https://www.thinkinkpr.com/ithinkink/tag/aviation) - [Payments (20)](https://www.thinkinkpr.com/ithinkink/tag/payments) - [Retail (20)](https://www.thinkinkpr.com/ithinkink/tag/retail) - [Interviews (14)](https://www.thinkinkpr.com/ithinkink/tag/interviews) - [Loyalty (13)](https://www.thinkinkpr.com/ithinkink/tag/loyalty) - [Research (11)](https://www.thinkinkpr.com/ithinkink/tag/research) - [TravelTech (9)](https://www.thinkinkpr.com/ithinkink/tag/traveltech) - [AI (7)](https://www.thinkinkpr.com/ithinkink/tag/ai) - [PRESCIENT (7)](https://www.thinkinkpr.com/ithinkink/tag/prescient) - [Hospitality (5)](https://www.thinkinkpr.com/ithinkink/tag/hospitality) - [MarTech (5)](https://www.thinkinkpr.com/ithinkink/tag/martech) - [Case Studies (4)](https://www.thinkinkpr.com/ithinkink/tag/case-studies) - [B2B (3)](https://www.thinkinkpr.com/ithinkink/tag/b2b) - [eBooks (3)](https://www.thinkinkpr.com/ithinkink/tag/ebooks) - [Infographic (2)](https://www.thinkinkpr.com/ithinkink/tag/infographic) [![Six steps to building a deforestation-free supply chain](https://www.thinkinkpr.com/hs-fs/hubfs/THINKINK%20-%20Blog%20Image%20-%20Deforestation%2020260316%20HW.png?width=767&name=THINKINK%20-%20Blog%20Image%20-%20Deforestation%2020260316%20HW.png)](https://www.thinkinkpr.com/ithinkink/deforestation-free-supply-chain) ###### [Sustainability](https://www.thinkinkpr.com/ithinkink/tag/sustainability)|[B2B ](https://www.thinkinkpr.com/ithinkink/tag/b2b) ### [Six steps to building a deforestation-free supply chain](https://www.thinkinkpr.com/ithinkink/deforestation-free-supply-chain) [![Loyalty in the Agentic Commerce Age: How Will Technology Companies Adapt?](https://www.thinkinkpr.com/hs-fs/hubfs/loyalty-agentic-commerce-ebook-blog.png?width=767&name=loyalty-agentic-commerce-ebook-blog.png)](https://www.thinkinkpr.com/ithinkink/loyalty-agentic-commerce-ebook) ###### [Retail](https://www.thinkinkpr.com/ithinkink/tag/retail)|[AI ](https://www.thinkinkpr.com/ithinkink/tag/ai) ### [Loyalty in the Agentic Commerce Age: How Will Technology Companies Adapt?](https://www.thinkinkpr.com/ithinkink/loyalty-agentic-commerce-ebook) [![Can Loyalty Survive Agentic Commerce?](https://www.thinkinkpr.com/hs-fs/hubfs/THINKINK%20-%20Blog%20Image%20-%20Opt%201%20-%20Agentic%20Commerce%2020260317%20HW.png?width=767&name=THINKINK%20-%20Blog%20Image%20-%20Opt%201%20-%20Agentic%20Commerce%2020260317%20HW.png)](https://www.thinkinkpr.com/ithinkink/loyalty-tech-agentic-commerce) ###### [Retail](https://www.thinkinkpr.com/ithinkink/tag/retail)|[AI ](https://www.thinkinkpr.com/ithinkink/tag/ai) ### [Can Loyalty Survive Agentic Commerce?](https://www.thinkinkpr.com/ithinkink/loyalty-tech-agentic-commerce) [![Four climate risks That will shape corporate strategy in 2026](https://www.thinkinkpr.com/hs-fs/hubfs/THINKINK%20-%20Blog%20Image%20-%20Four%20Climate%20Risks%20202602018%20HW.png?width=767&name=THINKINK%20-%20Blog%20Image%20-%20Four%20Climate%20Risks%20202602018%20HW.png)](https://www.thinkinkpr.com/ithinkink/four-climate-risks-in-2026) ###### [Sustainability  ](https://www.thinkinkpr.com/ithinkink/tag/sustainability) ### [Four climate risks That will shape corporate strategy in 2026](https://www.thinkinkpr.com/ithinkink/four-climate-risks-in-2026) [![Businesses have a plastics problem. 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Is yours one of them?](https://www.thinkinkpr.com/ithinkink/businesses-have-a-plastics-problem) [![When Modernization Meets Resistance: What Forces Change When Willingness Runs Out](https://www.thinkinkpr.com/hs-fs/hubfs/THINKINK%20-%20Blog%20Image%202%20-%20Timothy%20ONeil%20Dunne%20-%20Points%20of%20Departure%20-%201200x628%2020251216.png?width=767&name=THINKINK%20-%20Blog%20Image%202%20-%20Timothy%20ONeil%20Dunne%20-%20Points%20of%20Departure%20-%201200x628%2020251216.png)](https://www.thinkinkpr.com/ithinkink/when-modernization-meets-resistance-part-two) ###### [Aviation](https://www.thinkinkpr.com/ithinkink/tag/aviation)|[Interviews ](https://www.thinkinkpr.com/ithinkink/tag/interviews) ### [When Modernization Meets Resistance: What Forces Change When Willingness Runs Out](https://www.thinkinkpr.com/ithinkink/when-modernization-meets-resistance-part-two) [![Tackling Climate Change in an Era of Political Retreat](https://www.thinkinkpr.com/hs-fs/hubfs/THINKINK%20-%20Blog%20Image%20-%20Sustainability%20Outlook%202026%20-%201200x675%20-%2020260121%20HW.png?width=767&name=THINKINK%20-%20Blog%20Image%20-%20Sustainability%20Outlook%202026%20-%201200x675%20-%2020260121%20HW.png)](https://www.thinkinkpr.com/ithinkink/how-do-companies-approach-sustainability-in-2026) ###### [Sustainability](https://www.thinkinkpr.com/ithinkink/tag/sustainability)|[eBooks ](https://www.thinkinkpr.com/ithinkink/tag/ebooks) ### [Tackling Climate Change in an Era of Political Retreat](https://www.thinkinkpr.com/ithinkink/how-do-companies-approach-sustainability-in-2026) [![Payments in 2026: The Infrastructure Era Comes into View](https://www.thinkinkpr.com/hs-fs/hubfs/payments-outlook-2026-infrastructure-trends-ebook-blog.png?width=767&name=payments-outlook-2026-infrastructure-trends-ebook-blog.png)](https://www.thinkinkpr.com/ithinkink/payments-outlook-2026-infrastructure-trends-ebook) ###### [Payments](https://www.thinkinkpr.com/ithinkink/tag/payments)|[AI ](https://www.thinkinkpr.com/ithinkink/tag/ai) ### [Payments in 2026: The Infrastructure Era Comes into View](https://www.thinkinkpr.com/ithinkink/payments-outlook-2026-infrastructure-trends-ebook) [![Payments and Fintech Enter the Infrastructure Era](https://www.thinkinkpr.com/hs-fs/hubfs/THINKINK%20-%20Blog%20Image%20-%20Payments%20Outlook%20-%201200x628%2020260119.png?width=767&name=THINKINK%20-%20Blog%20Image%20-%20Payments%20Outlook%20-%201200x628%2020260119.png)](https://www.thinkinkpr.com/ithinkink/payments-fintech-outlook-2026) ###### [Payments](https://www.thinkinkpr.com/ithinkink/tag/payments)|[AI ](https://www.thinkinkpr.com/ithinkink/tag/ai) ### [Payments and Fintech Enter the Infrastructure Era](https://www.thinkinkpr.com/ithinkink/payments-fintech-outlook-2026) [![When Modernization Meets Resistance: Inside Aviation’s Willingness Gap](https://www.thinkinkpr.com/hs-fs/hubfs/THINKINK%20-%20Blog%20Image%201%20-%20Timothy%20ONeil%20Dunne%20-%20Points%20of%20Departure%20-%201200x628%2020251216.png?width=767&name=THINKINK%20-%20Blog%20Image%201%20-%20Timothy%20ONeil%20Dunne%20-%20Points%20of%20Departure%20-%201200x628%2020251216.png)](https://www.thinkinkpr.com/ithinkink/when-modernization-meets-resistance-part-one) ###### [Aviation](https://www.thinkinkpr.com/ithinkink/tag/aviation)|[Interviews ](https://www.thinkinkpr.com/ithinkink/tag/interviews) ### [When Modernization Meets Resistance: Inside Aviation’s Willingness Gap](https://www.thinkinkpr.com/ithinkink/when-modernization-meets-resistance-part-one) [![An Immigrant’s View of Power, Violence and the Unraveling of a Rules-Based World 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Media](https://www.thinkinkpr.com/ithinkink/tag/pr-media)|[AI ](https://www.thinkinkpr.com/ithinkink/tag/ai) ### [Reimagining B2B Visibility in the AI Search Era](https://www.thinkinkpr.com/ithinkink/visibility-b2b-pr-ai-search-optimization) [1](https://www.thinkinkpr.com/ithinkink/page/1) [2](https://www.thinkinkpr.com/ithinkink/page/2) [3](https://www.thinkinkpr.com/ithinkink/page/3) [4](https://www.thinkinkpr.com/ithinkink/page/4) [5](https://www.thinkinkpr.com/ithinkink/page/5) [...](https://www.thinkinkpr.com/ithinkink/page/7) [18](https://www.thinkinkpr.com/ithinkink/page/18) [![footer-logo](https://www.thinkinkpr.com/hs-fs/hubfs/ThinkInk_Nov19/images/Home/footer-logo.png?width=160&height=160&name=footer-logo.png "footer-logo")](https://www.thinkinkpr.com/) - [Who We Are](https://www.thinkinkpr.com/who-we-are) - [What We Do](https://www.thinkinkpr.com/what-we-do) - [Research](https://www.thinkinkpr.com/market-intelligence-research-services) - Industries - 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